A new beautiful.

The power to radiate beauty lies in every person.

We wish to help awaken that power, and create a more beautiful tomorrow.

Our history of developing professional beauty equipment began in 1978.

Since then, we have applied our technology to recreate the authentic salon experience at home, with exceptional quality that has been recognized both within Japan and worldwide.

As leading professionals of beauty, we will continue to harness revolutionary ideas and latest technologies to offer delight and inspiration for becoming even more beautiful.

Mission Statement

Exceptional products that transform beauty into reality is achievable by combining innovation and cutting edge technologies.

Together we inspire and bring the best of beauty to the world.